Our Story
From One Local Flower Run to 50 Years in the Trade
Here's how a single delivery in Sonoma County grew into one of the region's most trusted wholesale floral suppliers.
1976
Sequoia Floral International opens its doors in Sonoma County, supplying fresh cut flowers to local florists.
Growth Years
Demand expands beyond the county — first across California, then nationwide — as Sequoia builds a reputation for quality and reliable supply.
Today
A 30,000 sq. ft. warehouse in Santa Rosa, roughly 35 team members, and a sourcing network spanning local growers and international markets.
March 2020
United Wholesale Flowers of San José joins Sequoia Floral as a sister company, expanding the reach of both brands across Northern California.
2026
Our 50th Anniversary. Half a century of fresh flowers and the relationships that built this business — and we want to celebrate it with the people who made it possible: you.
"Quality products and friendly customer service."
— The motto that has guided Sequoia Floral since day one